I was approached by the content creator behind OutJeeping to create a logo for his videos and channel. Working off of the orange he was already using for his videos, his jeep and the off-road experience, I created this logo. I also made a few color variations that would work well for anything he would need to use it for, from merch to thumbnails. 

It’s important for me to use a typeface that the client can easily use for their branding. So I went with Open Sans so he could have consistency without spending extra.